Description
Are you pulling out the brown paper bag and hyperventilating into it over the amount of changes and the pace they are happening on the Internet? Have you just gotten your mind around the fact that Facebook is here to stay? Oh, and did we mention there are other places your business needs to be located on the Internet, and each online area has its own rules to follow? What about Google and the 600+ changes it makes each year?
These changes can dramatically affect how new customers find you and, ultimately, how often your phone rings.
Learn what’s happened lately “out there” on the Internet and how it affects you.
Learn why and where your business needs to be to optimize your marketing share based on Google and Facebook rules.
Learn how people are using media (and on what devices) today to find what they need
Kelly Baltzell, M.A. is President and CEO of the Beyond Indigo family of companies, which she founded in 1997. Under her leadership, Beyond Indigo companies have developed all types of veterinary websites (small animal, exotic, specialty, equine, mixed animal) that now reach millions of people each year. As of 2013, Beyond Indigo Pets is AAHA’s preferred provider for websites. Kelly’s depth of experience, passion, and visionary approach to the industry make her an unparalleled leader in Internet marketing.
A true relationship builder who works to promote her clients and broadcast their stories to the world, Kelly speaks frequently about marketing trends and website design at national conventions and private functions. Prior to creating Beyond Indigo, she served as Site Manager for Online Psych, the mental health community of America Online, and designed customized mental health programming for the AOL Health Channel. Online Psych had up to 4 million page views per day and attained placement on AOL’s Welcome Screen. After Online Psych merged with iVillage.com, Kelly became Director of Interactive Health and was later promoted to Executive Director of Health. She helped generate more than 18 million page views per month for iVillage.com.
Kelly graduated from George Washington University with a degree in international affairs and economics and received her master’s degree in counseling and psychology from St. Mary’s. Kelly is a proud parent, currently living with her family in Minnesota.
